PetSmart Phoenix Home Office
Project Objective
Experiential Design & Illustration
Programs Used
Illustrator & Photoshop
Description
During my internship at PetSmart, I developed concepts for wall graphics for the executive area in the Phoenix Home Office. These concepts included multiple paired designs for a main wall and a secondary PetSmart Charities-themed wall as well as a wall with updated PetSmart values plaques.
Two different concepts are shown below. The first concept features dimensional, illustrated letters on the main wall, a Charities wall illustration symbolizing the person-pet connection and values signs featuring the PetSmart logo’s signature curve. The second concept showcases a simplified and refined logo for the main wall, an enlarged image for the Charities wall and streamlined values signs.






